As a millennial concerned about the future of the planet our children will inherit from us, Lu decided to combine her vast experience in advertising with sustainable design practices.
She firmly believes that communications ignite empathy and that’s powerful enough to help build a better world. That’s why her commitment is to develop solutions for purpose-driven and sustainability-minded brands.
Before joining ARM, Lu successfully managed brands from Fortune 500 companies including MasterCard, Anheuser-Busch, and Pepsico, among others, while working for multinational advertising agencies such as McCann Worldgroup, BBDO and DDB Worldwide.
Lu holds a bachelor degree in Communications and Advertising and a Master degree in Design for Sustainability.
Fluent in English and Spanish, when she’s not working in helping companies succeed with her strategic thinking, designing solutions, or making our clients falling in love with her, Lu can be found challenging the waves with her surfing skills, reading a good book, cooking, enjoying a movie, or traveling to new places.
Work with us
12110 Sunset Hills Rd. Suite 600,
Reston ,VA. 20190